Today we want to show you the Swiss-made anti-Apple Watch. It’s called the Swiss Alp Watch, and it comes from high-end independent watchmaker H. Moser. The first thing you’ll notice about the Swiss Alp Watch is that it, well, looks exactly like the Apple Watch.You’ve got that beautiful, rounded, rectangular-shaped case that oozes the great Jony Ive-led Apple Design team. But instead of a touch screen with any number of apps, you have a gorgeous grey fume dial, something for which Moser is well known among watch aficionados. The lugs, which look just like the wire lugs found on the higher end Apple Watches, actually use a spring bar, but the effect is there. Inside, you have an in-house H. Moser caliber that features a power reserve indicator and Straumann hairspring. But you know what, it almost doesn’t matter that it’s inside – suffice it to say it’s a wonderful, high-end, mostly hand-finished, all hand-assembled, completely Swiss-made movement that tells you nothing but the time and will likely last multiple generations. Essentially, what Swiss watchmaking is all about. The Moser Swiss Alp Watch looks and feels just like the Apple Watch on the wrist, and in fact is the same size as the 38 mm variation. It is white gold, so the weight is considerably more, but the feel is very much the same. Only 50 pieces will be made, all in white gold, and at a price of $24,900 – only a little bit more than the all-rose-gold Apple Watch Edition.