Cam Curioosity Campaign by Matteo Pozzi

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Cam Curioosity Matteo Pozzi

This series of brilliant ads by Matteo Pozzi answers questions to curious children through imaginative and surreal imagery. "Children make a lot of questions and their answers are so incredibly fantastic. We came up with a simple creative concept (CuriOOsity) in which the children’s fantastic answers become the leading theme of our campaign. The result was a imaginative, although realistic, vision of the world through children’s fantasy." The project was done for Cam, which is a baby product company in Italy, so it could not be more fitting. The campaign effectively reaches its target market through the curiosity of children and thus capturing parent’s hearts.

 

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

Cam Curioosity Matteo Pozzi

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