“Books for Every Interest” Ads Campaign

Take a look at the exceptional print ad campaign by Young & Rubicam, Malaysia for Penguin, evolving the logo for different book categories. The concept is simple and beautiful, the brand communication is flawless. Logo of the campaign is "Books for Every Interest". Brilliant, don’t you think?

Young & Rubicam

Penguin

ads posters

Young & Rubicam

Penguin

ads posters

Young & Rubicam

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