On October 2, 2023, the luxury landscape witnessed yet another milestone as Bugatti and legendary designer Larry Sands launched their second eyewear collection, aptly named Collection Two. This follows the success of Bugatti Collection One, which was introduced to the world in Milan earlier this year. The latest collection features 16 unique styles, each meticulously designed to reflect Bugatti’s hypercar aesthetics. Iconic elements like the red macaron emblem, laser-cut radiator grill patterns, and the ‘EB’ logo are seamlessly integrated into each piece.
What sets this collection apart from its predecessor and competitors are the materials used. Craftsmen have employed 925 sterling silver, carbon fiber, Macassar ebony with mother-of-pearl inlays, grade 5 titanium, 18K gold, and black palladium accents to create these masterpieces. Wiebke Ståhl, Managing Director of Bugatti International, has stated that the new collection sets unprecedented standards in the eyewear industry, offering designs that are not just unique but also timeless. Larry Sands shares this enthusiasm, describing the collection as a harmonious blend of Bugatti’s core values of luxury, elegance, and innovation.
With twice the number of styles as the first collection, Collection Two aims to offer something for every Bugatti aficionado. These pieces are available exclusively through Bugatti’s global dealer network, ensuring they reach the hands of those who accept nothing less than the pinnacle of luxury and style. The collection was unveiled at SILMO Paris, which ran from September 29th to October 2nd. Adding to the allure of the event, a Bugatti Chiron was also displayed alongside the eyewear.
As for the pricing, details are yet to be released. However, the first collection ranged from $1,295 to $15,000 per pair, setting high expectations for Collection Two. With this latest offering, Bugatti and Larry Sands have once again proven that they are not just leaders in their respective fields but also pioneers in the luxury lifestyle market. Keep an eye out for more updates on this extraordinary collaboration. And don’t forget to check our list of the most expensive cars ever.
